Working Student in Personnel Marketing (m/f/x)

Dresden | 1735

Are you finishing your studies soon and are looking for an exciting topic in the area of personnel marketing and employer branding? Do you wish to gain practical experience in personnel marketing and in addressing candidates in a way appropriate to the target group? Are you passionate about your work?

Join our team as a Student Employee in HR Marketing in Dresden and help us to define target groups and to optimise the way applicants are addressed, also as part of your final paper. We look forward to welcoming you as a team member!

Task description

  • Analysis of applicant market

  • Creating various personas to define target groups

  • Evaluation of areas developed for the personas

  • Data collection and conducting interviews

  • Processing and visual display of the personas developed in this way

  • Deductions for developing future methods of addressing applicants


  • Enrolled student studying personnel management or personnel marketing, communication or economic sciences, specialising in personnel and marketing.

  • Interest in employer branding and personnel marketing

  • Good knowledge of German and English

  • Independent working methods, an open manner and strong communication skills

Our Services

  • Überdurchschnittliche und leistungsgerechte Bezahlung

  • Umfangreiche Schulungs- und Weiterbildungsmöglichkeiten

  • Betriebliche Altersvorsorge mit Arbeitgeberzuschuss

  • Flexible Arbeitszeitregelung

  • Offene und freundliche Arbeitsatmosphäre in einem motivierten Team

Your Contact

Katja Herrmann
HR Management

ARTS Experts GmbH
Hermann-Reichelt-Str. 3
01109 Dresden
+49 (0) 0351 / 795 808 33

Local Office

Office Dresden

Airport Center - Hermann-Reichelt-Str. 3
01109 Dresden
+49 (0)351 / 795 808 0