Specialist Training & University Marketing (m/f/x)

Benefits

• Optimum work-life balance – perfect balance between work and life thanks to adaptable working time models and a 35-hour week
• Attractive remuneration – fair pay according to the Equal Pay model, as well as special annual payments and generous bonuses and allowances above the standard pay scale
• Relaxation with a generous holiday offer – 30 days vacation and extra days off for special occasions
• Prospects through global training programmes – shape your professional future with international, Group-wide training and development opportunities
• Social security – company pension plan with generous employer contribution
• First-class catering – thanks to on-site facilities such as a canteen and cafeteria
• Flexible mobility – employee car park and subsidised Proficard from the Hamburg Transport Association (HVV subscription)

Tasks

• Development and implementation of a target group-specific employment marketing strategy for training and dual study programs
• Creation and management of digital campaigns, including content creation for social media and websites
• Organization and implementation of trade fair appearances – from school fairs to ILA or Gamescom
• Analysis and evaluationof marketing measures for continuous optimization
• Close cooperation with internal departments and global marketing colleagues
• Coordination of external service providers such as film and press agencies
• Consulting on advertising-related topics and the use of camera and film equipment

Qualification

• Degree in communication sciences, psychology, business administration, economics, HR/media, or similar
• Several years of professional experience in marketing, human resources, communication management, and event management
• Experience in employment marketing, developing marketing strategies, and managing interfaces such as film agencies and press agencies
• Confident presence on social media and routine experience with camera and film equipment
• In-depth knowledge of Google Workspace, Adobe Creative Cloud, Photoshop, and other video and image editing programs
• Business fluent German and English skills (at least C1)
• Willingness to travel within Germany (approx. every two months, one week at a time)
• A valid, unrestricted work permit for the European Union (no student visa) is mandatory